If you've read my work for any length of time then you know that
I recommend articles because you can use them to brand yourself
as an expert, brand your products and services, and the search
engines love them because they are content.
In summary, article submission marketing is simply amazing in its simplicity and
power. If you have not yet tried this strategy, do so as soon as possible, and
it will be sure not to fail you.
However, once you've written your article, where do you promote
it?
Although there are many ways online to promote your business,
articles offer you several options. Below are five easy ideas
for promoting your articles.
1. Article Directories First and foremost, you should submit
your articles to as many article directories as possible. You
can easily find article directories simply by searching for
article directories in the search engines. You'll find plenty of
high ranking sites out there where you can submit your articles.
As far as getting web site traffic goes, there are many ways to accomplish this.
There are some that market a guaranteed number of "hits" if you pay a specific price per quantity of hits.
Here are several you can try:
http://www.ezinearticles.com http://www.goarticles.com
http://www.articlecity.com
2. Lists Unless you've been marketing articles for some time,
you probably haven't thought of submitting your articles to
lists. There are thousands of lists out there where you can
promote your articles, but you'll find the best ones on Yahoo
Groups because these are the most active.
Often people ask what they should write articles about. One place to start is by
writing articles about what you are good at. If you work in the Information
Technology world then write articles relating to your field of expertise.
You can find article lists on Yahoo Groups by searching for
article submissions or articles. Here are a few I recommend.
http://groups.yahoo.com/group/aabusiness/
http://finance.groups.yahoo.com/group/articles_archives/
http://groups.yahoo.com/group/article_announce/
http://groups.yahoo.com/group/Free-Content/
http://groups.yahoo.com/group/freeezinearticles/
3. Individual Sites There are plenty of website owners who offer
article directories on their websites. Before submitting to
individual sites, I recommend you read the article guidelines.
It's a waste of time to submit an article to a site that's not
targeted to your market.
4. Submission Services If you're in a hurry to get your article
distributed, there are plenty of sites that will do the grunt
work for you. Prices vary. It's usually a good idea to compare
prices and services so that you get the most bang for your buck.
You'll also want to consider how much of the distribution work
you want to do.
These two services are both reasonable, as well as being
industry leaders in article distribution.
http://www.articlemarketer.com - One click submission of your
article. Offers free option. http://www.thephantomwriters.com -
Article distribution to thousands of publishers for a fee.
5. Software It's hard to find good software to submit your
articles. Until recently, the only software available to do is
is Ezine Announcer, http://www.ezineannouncer.com. Although this
can be a little time consuming and cumbersome, it's still a good
deal if you're on a budget. Once you learn how to use the
software, you'll find it speeds up your submissions.
As far as getting web site traffic goes, there are many ways to accomplish this.
There are some that market a guaranteed number of "hits" if you pay a specific price per quantity of hits.
Regardless of how you decide to market your articles, you need a
plan. Keep a bookmark file of sites that you market to and make
it regular habit to submit. Not only will this spread your
marketing message quickly, by providing valuable information to
your potential customers, but it will increase your search
engine rankings too.
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